REALTY

Amber Ridenhour-Palmore
President, COO & Partner

Amber Ridenhour-Palmore serves as the President and COO of MAVRX Sports Housing (formerly P.R.O.S. Sports Housing) a subsidiary company of P.R.O.S. Enterprises and certified women-owned business accredited through the Women’s Business Enterprise National Council (WBENC). With a diverse background in consulting, insurance, and real estate, combined with almost a decade of firsthand experience in the sports world, Amber brings a wealth of industry knowledge and unique insight to her role within the company. 

Amber received her bachelor’s and master’s degree in business from Western Governors University. She also serves as designated broker for P.R.O.S. Realty—a P.R.O.S. Enterprises real estate company.

Outside of her executive leadership role, Amber is an active member of WISE Arizona (Women In Sports & Events). She also serves on the board of Pitch Initiative, a 501(c3) nonprofit founded and partially funded through MAVRX Sports Housing. Her dedication to empowering female entrepreneurs, championing inclusivity within the sports industry, and giving back to her community, reflects her unwavering commitment to fostering positive change and creating opportunities for the next generation of leaders. 

Amber serves as the President of MAVRX Sports Housing, (formally P.R.O.S. Sports Housing) a woman-owned company that redefines athlete accommodations and community engagement. With over seven years of experience in the sports industry, she blends her expertise in consulting and insurance with an unwavering passion for providing exceptional service to athletes, teams, and clients. Her leadership reflects a steadfast commitment to innovation, professionalism, and fostering meaningful connections within the sports community.

Amber holds both a Bachelor’s and Master’s degree in Business from Western Governors University. Her professional journey spans more than 15 years and encompasses diverse fields, including consulting, construction, entrepreneurship, bonds and insurance, and extensive real estate experience.

An active member of Women in Sports & Events (WISE) Arizona, Amber also serves on the board of P.I.T.C.H., underscoring her dedication to empowering women and championing inclusivity within the sports industry.

Her passion for athletics was evident from an early age. At just three years old, Amber took to swimming naturally, excelling in backstroke and butterfly techniques. Her competitive spirit continued to flourish as she transitioned to volleyball in junior high and high school, where she shone on the court.

Encouraged by her mother—who humorously noted Amber could have been a natural football player—she embraced a family tradition of exploring both sports and extracurricular activities every season. This philosophy nurtured her love for athletics while instilling discipline, creativity, and an adventurous spirit that continue to define her today.